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Mar 13

GoodLife Fitness Selects Peoplefluent Recruitment Management Solution

RALEIGH, NC and WALTHAM, MA--(Marketwire - March 13, 2012) - Peoplefluent(TM), offering a unique combination of best-of-breed mobile and SaaS suite solutions for Talent Management, Vendor Management and Workforce Compliance and Diversity, today announced details of its latest expansion into the Canadian market by partnering with GoodLife Fitness. The largest fitness company in Canada, GoodLife employs approximately 10,000 people across the country and boasts almost 300 locations. With continued growth expected, the company will rely on Peoplefluent's Recruitment Management System (RMS) to improve the efficiency of its hiring processes.

GoodLife, based in London, Ontario and sponsor of the annual GoodLife Toronto Marathon, is undergoing a rapid expansion of its brand. Anticipating further growth, the company upgraded its recruiting solution for its growing staffing requirements. As GoodLife hires almost 300 employees per month, the company was looking for a way to improve hiring processes by implementing a robust and flexible solution that would be able to keep up with expected growth. The company licensed Peoplefluent RMS to achieve improvement in its applicant tracking process, increased onboarding efficiency and greater quality of hire while speeding the candidate decision process.

RMS is the first Peoplefluent product to be used by GoodLife and went 'live' in December, ensuring that the company was sufficiently staffed for the annual increase in membership at the beginning of the new year. The first stage of the process will be to help GoodLife improve its applicant tracking process, enabling the company to find the right talent from its candidate pool. Such an improvement will accelerate the entire hiring process for the organization and result in a more efficient time to hire and reduced hiring costs.

Along with improved hiring and onboarding processes, GoodLife will benefit from RMS being able to integrate seamlessly with the advanced analytics engine that is part of the GoodLife Marketing Recruitment Platform. Combining the robust applicant tracking of RMS and its advanced analytics capabilities with the marketing platform has already delivered actionable business insights related to sourcing, hiring procedures and financial reporting.

"As we plan to open more locations and increase our hiring throughout 2012, we needed to partner with an organization that could keep pace with our hiring needs and help us to improve our recruitment strategy," said Steve Groves, vice president & CIO, GoodLife Fitness. "After considering several different vendors, we realized that Peoplefluent provided the best solutions to help us meet our goals."

About Peoplefluent RMS

Peoplefluent RMS is a recruitment management system aimed at streamlining the recruiting process for companies with a high volume of labor. It encourages greater collaboration between business managers and recruiters, allowing hiring teams to find and hire the best talent possible. RMS also provides a system for managing internal talent pools, flexible employment branding for different experience levels and workforce compliance and diversity solutions.

About Peoplefluent

Peoplefluent is transforming Talent Management through best-of-breed technology and expertise. With a deep focus on business intelligence and analytics, the Company's mobile and SaaS technology gives clients the actionable insight required to make strategic decisions that drive better business results. Nearly 80 percent of the Fortune 100 use Peoplefluent Talent Management, Vendor Management and Workforce Compliance and Diversity solutions to manage salaried, hourly and contingent labor across their organization. These solutions manage the entire talent lifecycle from recruiting to onboarding and through the ongoing management of each person's career while helping organizations measure, analyze and empower their existing workforce. The Company's solutions currently support more than 5,000 organizations ranging in size from large, global corporations to small and medium-sized businesses, and it is used by more than 5 million users in 214 countries and territories around the world.

About GoodLife Fitness

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GoodLife Fitness Selects Peoplefluent Recruitment Management Solution


Mar 13

Life Fitness Debuts New Premium Performance Group Cycling Bike at IHRSA

SCHILLER PARK, IL--(Marketwire -03/13/12)- Life Fitness, a global leader in fitness equipment manufacturing and makers of the first computerized exercise bike, will debut a new premium performance group cycling bike on March 15th at IHRSA, the world's largest fitness trade show. With a cutting-edge design, optional cycling computer and magnetic brake and lever, the Lifecycle GX is the most accommodating choice for trainers and exercisers.

"Group cycling is one of the popular fitness activities today," said Dan Wille, vice president of global marketing and product development for Life Fitness. "We're excited to continue the legacy Life Fitness established as the pioneer of the stationary bike with a best-in-class group cycling bike that we know both club owners and riders alike will love."

IHRSA attendees can test-drive the sleek, new high-end bike by participating in a 30-minute group fitness class during the show. Life Fitness trainers will host classes on Friday, March 16 at 6:45 a.m., 7:15 a.m. and 1:30 p.m. To register for a Lifecycle GX class, visit http://www.lifefitness.com/2012ihrsa. Space is limited.

The Lifecycle GX's rear flywheel design sets it apart from competitors and also provides protection from sweat. The bike's zinc oxide coated frame and plastic shrouds also shield sensitive product components from moisture.

An optional computer provides sophisticated feedback to bike users, including speed, distance, resistance level, cadence, calories, time, heart rate and percentage of max heart rate -- great for instructors looking to implement new and innovative classes. It mounts between the handlebars in an optimal viewing position.

The bike offers a wide adjustment range and is built for a variety of user types to experience the most comfortable and ergonomically correct ride. Micro fore and aft adjustments allow users to perfectly and easily position their seat and handlebar in the most comfortable knee-over-pedal position for their height and body type, while pop/pin vertical adjustments in increments of 15 millimeters allow users to find the correct height relative to pedal crank.

An ergonomic seat provides a comfortable solution for expert and novice riders alike, and its cut-out feature provides extra relief and more airflow. Ergonomic handlebars offer comfortable wrist angles, while an aero-bar allows riders to stretch out in a comfortable sprint position. Dual water bottle holders provide easy access to beverages or music players. Aluminum seat and handlebar adjustments are lighter and easier for the user to lift.

Dual-sided SPD pedals provide a hard surface for users with soft sole shoes and a standard SPD pedal clip for users with cycling shoes.

Molded urethane platforms on the rear stabilizer allow users to properly stretch their calf muscles, and an extended base offers a large surface area for hamstring stretches.

A unique, incremental brake lever allows users to gauge their resistance and make it repeatable, especially when paired with the optional cycling computer that provides resistance level. The lever also allows for a true starting resistance, which is difficult to judge on standard bikes. The brake lever moves with the handlebar height adjustment. Magnetic brakes provide a maintenance-free system that does not require replacing, compared to a traditional friction brake. A belt drive system provides a smoother ride and less maintenance compared to a chain mechanism, and a narrower, 170-millimeter q-factor offers an ergonomically correct pedaling-stroke.

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Life Fitness Debuts New Premium Performance Group Cycling Bike at IHRSA


Mar 13

Waboba – The Ball That Bounces on Water – Adds Fun to Fitness

GREENACRES, Fla. and BOSTON, March 13, 2012 /PRNewswire/ --Waboba, the internationally known ball that bounces on water, will bounce into Boston for the annual American Alliance for Health, Physical Education, Recreation and Dance (AAHPERD) Conference at Hynes Auditorium, March 14-16, 2012. This diverse annual conference of fitness professionals is an ideal platform to showcase the Waboba line of air, land and sea games. The company will be represented by Jordan Sullivan who has worked with fitness pros and avid fans of the product (nicknamed "Wabobians"), to develop a curriculum of fitness activities, the "Bounce Ahead!" program.

While maintaining the company's blog at http://www.wabobablog.com, Sullivan came in contact with various physical education teachers, including Simon Scarborough of the UK, who found particular success with the Waboba product line, using them in his classes in both water and land sports training. He created the "Bounce Ahead!" program and Waboba will introduce that curriculum to the fitness professionals in Boston; local amateur athletes will demonstrate the games in two sessions: Thursday, March 15 from 10:30-50 AM and on Friday, March 16 from 9:30-50 AM. Waboba hopes to also involve conference participants in the demo sessions so they can get the feel of "The Flyer" -- a badminton-like game that can be played with hands, feet or a racquet, and "The Street" ball that bounces wildly because of its notched surface. These land games complement the original Waboba balls which bounce across water like a skipped stone, providing hours of fun on beaches, lakes -- even fountains -- just a few inches of water will provide fun -- and fitness -- in a splash!

Waboba's attraction goes beyond the actual ball or game to the appeal of getting outside to play -- which is becoming more of a rarity as youth are increasingly playing video or virtual games or watching TV inside and missing the benefit of active outdoor play for exercise. "We have seen the prevalence of childhood obesity and see Waboba as a way to get families out to play together -- to get kids to form teams -- to want to compete and play Waboba games," says Waboba USA President Dale Marx. "We see the value of Waboba to the physical education market and we are exploring its potential to add to our success in the surf, sports and toy markets. You sure do get a workout when you're running in the water or across a park or yard to catch a careening, bouncing ball."

The AAHPERD conference will host a variety of celebrity speakers like sports psychologist Dr. James Loehr and the father of aerobics, Dr. Kenneth Cooper. The show's programs and lectures run daily with special evening events scheduled; visit http://www.aahperd.orgor http://www.waboba.com, or http://www.wabobablog.comfor more information. Waboba's Jordan Sullivan can be reached at 910.398.0663 onsite for product demonstrations.

Photo: http://www.ereleases.com/pic/Waboba.jpg

Contact:

Marilyn DeMartini 954-564-7234 md@prpower.biz

Tony Esposito 920-904-3024 te@prpower.biz

This press release was issued through eReleases(R). For more information, visit eReleases Press Release Distribution at http://www.ereleases.com.

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Waboba - The Ball That Bounces on Water - Adds Fun to Fitness


Mar 13

Fitness tests for Staffordshire fire crews

An exercise guru is being lined up to give Staffordshire firefighters fitness tests amid concerns some may not be up to the job.

Nine hundred firefighters will be forced to undergo regular tests under plans revealed today and anyone who fails the tests could face penalties.

A report reveals there are worries the authority is currently at risk of breaching its duty of care to staff by failing to check they are fit to undertake the duties of their role.

Testing is expected to start in January 2013. A fitness adviser and exercise equipment will be brought in as part of the proposals.

The expected cost of the plans, which are outlined in a report to go before a meeting of the fire authority this week, has not yet been finalised. The report states: It is proposed that fitness testing commence in January 2013, giving staff the opportunity to prepare and enhance their levels of fitness if needed prior to their assessments.

If we do not undertake fitness arrangements we are at risk of breaching our duty of care under the Health and Safety at Work Act by not ensuring that staff are fit to undertake the duties of their role. Improving fitness levels is particularly important as firefighters are required to work to an older age because of pension changes, the report adds.

Director Judith Doran said: Ultimately we need to be able to ensure that our firefighters have the required level of fitness to perform their job safely.

Asked what penalties firefighters could face for failing fitness tests, spokeswoman Heather Challinor said: This will be an area for discussion, but obviously we have existing policies and procedures in place for anyone who is not meeting the performance required of them in their role.

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Fitness tests for Staffordshire fire crews


Mar 13

Fitness event raises funds for St. Jude's

Sherri Laffey Sarrouf, right, founder of Fitness for a Cure, a fundraiser to benefit the ALSAC/St. Jude's Children's Research Hospital in Memphis. courtesy photos

Sun staff photos can be ordered by visiting our MyCapture site.

LOWELL -- As a longtime fitness buff who once ran five different Gold's Gym health clubs, Sherri Laffey Sarrouf has always been very active.

So when Sarrouf was ordered bedridden after going into preterm labor at 22 weeks while pregnant with her daughter, Elizabeth, she had time to ponder how lucky she was that her situation was pretty short-term.

"I said, 'We're healthy people and we're so blessed; it's so much harder for a child who has cancer,'" Sarrouf recalled.

After giving birth to Elizabeth, who is now a healthy eighth grader, Sarrouf decided she needed to do something to help sick children who spend much more time grappling with serious health problems than she did.

"I could not think of a more compelling way than to support the life-saving work of St. Jude Children's Research Hospital," said Sarrouf, president and owner of Lowell-based SLS Fitness.

So she founded Fitness for a Cure, a fundraiser to benefit the ALSAC/St. Jude's Children's Research Hospital in Memphis.

With St. Jude's celebrating its 50th anniversary of fighting childhood cancer and other diseases and the event she started now in its 13th year, Sarrouf hopes to do even better than the $305,000 raised last year when the Lowell Memorial Auditorium hosts Fitness for a Cure, presented by Flexecution, Inc., on March 24.

"To date, we've raised almost $2 million," she said.

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Fitness event raises funds for St. Jude's


Mar 13

Join the Mindful Movement with 50 new fitness DVDs

More professional and consumer content available for studio and home-based use

TORONTO, March 13, 2012 /PRNewswire/ - Merrithew Health & Fitness announced today the release of 50 new professional and home-based DVD titles for their premier Pilates brand STOTT PILATES and two new multi-disciplinary fitness brands ZENGA and CORE Athletic Conditioning & Performance Training.

"We are very proud to now have over 170 DVD titles in our library and posses an extensive collection of fitness programming available for professional and consumer markets," said Lindsay G. Merrithew, Executive Producer and President and CEO. "With a strong global presence and an increasing customer base, we continuously aim to establish the highest quality products, services and equipment lines. This includes educational materials for our instructors and detailed, safe and fun content for fitness enthusiasts."

With the largest collection of Pilates DVDs, expansion now begins in general fitness titles. Recognized as The Professional's Choice by studios, fitness facilities and home exercisers around the globe, DVD content ranges from beginner to advanced levels across all brands including titles such as: Bounce & Burn Weight-Loss on the Reformer and Strength & Conditioning on the Jumpboard & Reformer. All programming is taught and presented by Master Instructor Trainers adding experienced-based training to each DVD. While some titles are already accessible online, remaining DVDs will be available throughout the year and at key international tradeshows including IDEA World, San Diego and Can Fit Pro, Toronto - as well as at upcoming Merrithew Health & Fitness Symposiums in Los Angeles, Essen, Germany, Toronto, New York City and the UK.

"We are excited to bring to market new DVD programming for our world-renowned brand, STOTT PILATES and our most recent fitness brands, ZENGA and CORE Athletic Conditioning & Performance Training," explained Moira Merrithew, Executive Director of Education and Master Instructor Trainer. "As part of our Mindful Movement campaign, these titles showcase the benefit of responsible lifestyle and exercise choices instead of quick-fix diets and short-term workout fads. We are proud to continue to provide thoughtful programming that is engaging, inspiring and convenient."

Merrithew Health & Fitness is dedicated to building high-caliber, multi-disciplinary fitness brands for people of all ages, levels of fitness and abilities. For over 20 years, Lindsay and Moira Merrithew have built their business on the philosophy that effective and responsible exercise is the foundation to a better lifestyle. STOTT PILATES, Merrithew's premier Pilates brand, delivers high-caliber education with over 32,000 students trained from more than 105 countries. Their other high-end fitness brands include CORE Athletic Conditioning & Performance Training and ZENGA which is a unique blend of the foundational principles of STOTT PILATES, Yoga and Dance. For more information please visit http://www.merrithew.com.

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Join the Mindful Movement with 50 new fitness DVDs


Mar 12

Fitness for body and soul: Ex-El Pasoan creates faith-based workout PrayFit

Jimmy Pea has always been very athletic.

He has also always been very religious.

Pea grew up in a very active, sports-minded El Paso home. He played football for the West Side Mustangs and baseball at Coronado High School, and he even walked on and tried out for the Baylor University baseball team.

He had no problem wearing his faith on his sleeve.

"In the eighth grade I started going to Cielo Vista Baptist Church (now Cielo Vista Church), and that's when I got serious about faith and serving God and committing my life to the Lord," Pea said.

Now living in Los Angeles, Pea is an exercise physiologist who works with Tyler Perry and has worked with Mario Lopez and LL Cool J.

He has combined prayer and exercise to create PrayFit, a 33-day workout designed to burn calories, build muscle and bolster faith.

"There is nothing in our lives that isn't affected by our health," Pea said. "Our heart is most important, but our body gets our spirit to where it needs to go. Our bodies have no right to hold that back."

Pea developed PrayFit with the help of a friend and fitness writer, Eric Velazquez. It includes daily inspirational emails and fitness tips, a PrayFit team of exercise and nutrition professionals, and individual workouts.

"When you look at a gymnast or a dancer, they have phenomenal physiques because they've learned how to manage and manipulate their own body weight," Pea said. "I designed the first DVD as a body-weight-only program so a beginner,

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Fitness for body and soul: Ex-El Pasoan creates faith-based workout PrayFit


Mar 12

FuelBand: Will Nike's 'futuristic' wristband make fitness cool?

The shoe company's new exercise bracelet turns working out into a stylishly competitive game. But will it convince people to get out and move?

Nike is out to reinvent personal fitness with its "futuristic" FuelBand bracelet, which turns your daily movements into a game. (See demo video below.) With a built-in tri-axis accelerometer that measures every motion in a three-dimensional space, the FuelBand is preprogrammed to not only recognize the type of activity you're doing be it going for a run, shooting hoops, or playing tennis but tabulates every move into what Nike calls "Fuel points," which allows you to set daily goals and compete online with friends. (For example: Ten jumping jacks earns you 10 Fuel points, while a moderate run nabs you 500, and so on.) At first glance it looks more like a Livestrong bracelet than a fitness watch, until hidden LEDs light up, changing from red to green as you inch closer to your goal. The FuelBand updates via BlueTooth with your iPhone or Android Nike+ App whenever you hit the "sync" button, and can go multiple days in between charges. Could Nike finally do the impossible and make working out cool for athletes and non-athletes alike?

You'll love it: What makes the FuelBand so effective "is how deceptively fun it makes exercise," says Bryan Bishop at The Verge. Not only is it smart enough to guard against cheating (shaking your arm in place won't earn you many points), but it takes "tainted" fitness concepts (like calories and carbs) out of the equation entirely. Of course, hitting your daily goal triggers "a lot of glowing lights and glittery explosions," but gimmicky novelty isn't the real draw. The FuelBand excels by taking the dread out of working out and making it feel "fun and rewarding." My guess is consumers will "fall in love with the Fuel concept." "Nike+ FuelBand review"

But there are better options out there: It's a cool device. But "I'm underwhelmed by its functionality relative to other products in the wearable exercise monitor space," says Nathan Hurst at Wired. Not only is the $149 retail price "a little steep," but Nike already has more powerful watches on the market that do so much more, like GPS. Yes, the FuelBand is definitively a "conversation starter." But "bling factor aside," regular users will find themselves wanting more for the price tag. "Hands-on: Nike+ FuelBand exercise monitor"

I can see this catching on: It's easy to see how the NikeFuel "scoreboard" could catch on in something like an office environment as a "corporate get-fit incentive scheme," says Paul Sawers at The Next Web. Yes, it won't appeal to everyone, and plenty of other fitness apps, such as Runkeeper, may be more than enough for fitness fiends. Still, you have to commend Nike for trying to brand "fitness itself." It's "certainly a bold and interesting move," and we'll see if consumers buy into it. "The Next Web goes hands-on with the new Nike+ FuelBand"

SEE MORE: Can dessert for breakfast help you lose weight?

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FuelBand: Will Nike's 'futuristic' wristband make fitness cool?


Mar 12

Fitness trainer takes arm wrestling prize

Personal fitness trainer Zack Ruhl, 22, had never competed in a professional arm wrestling competition, but after seeing a flier for the Houston Armwrestling Association's first tournament, he decided to give it a try.

"I've arm wrestled at little rinky-dink bars against average people and did pretty good," he said. "Everyone wants to see who's the stronger dude. I get challenged all the time."

Ruhl was born with a medical condition that left him unable to walk and had his legs amputated when he was 2 years old, which he said changes his strategy.

"My weight's really low to be as big as I am, so I've got the power, it's just the leverage that's killing me right now," Ruhl said. "It takes away a lot of leverage you can usually get with your legs."

Ruhl had two methods of preparation: he worked out his arms harder than usual and he watched 1987 arm wrestling movie "Over the Top."

His preparation paid off, and Ruhl won the trophy for the under-155-pound weight bracket with a match that lasted two rounds of 40 seconds each.

"It felt like an hour," he said.

The Houston Armwrestling Association started almost a year ago, said the organization's president Livingston Vaught, 44, and Saturday's tournament should be the first of many.

About two dozen participants squared off in a banquet hall of a Mexican restaurant in Pasadena. While most of the matches were over in a few seconds, crowds cheered and shouted during the longer rounds.

Both Vaught and organization vice president Ron Erdmann, 38, represented the United States at the world championships in Italy in 2009.

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Fitness trainer takes arm wrestling prize


Mar 12

Fitness with a bounce: jump into the 'rebound exercise' boom

Don't run. Bounce. You'll get fit faster, with far less risk of injury, say enthusiasts.

"Rebound exercise is the most efficient, effective form of exercise yet devised by man," claimed Albert E. Carter, a former professional wrestler who wrote a book about it in 1979. A NASA study a year later essentially confirmed his claim.

The NASA scientists took measurements of eight young men as they walked, jogged and ran on a treadmill, then had them jump on a trampoline.

"The external work output at equivalent levels of oxygen uptake were significantly greater while trampolining than while running," the NASA scientists said. "The ratio of oxygen consumption was sometimes more than twice as efficient as treadmill running."

When you jump on a trampoline, the force of gravity on your ankles, back and forehead is evenly distributed, but when you run on a treadmill, the G-force on the ankles typically is twice as great, the NASA researchers found. This leads to shin splints and knee problems.

Mr. Carter and his family were regular users of a trampoline but did little else in the way of exercise. They discovered they were stronger, fitter and better balanced than other people they knew who exercised more. He attributed their success to more than the extra effort they were forced to exert with their "core" muscles to keep their balance.

In his book "The Miracle of Rebound Exercise," Mr. Carter referred to the writings of the late C. Samuel West, an Arizona chemist and lymphologist in the field of naturopathic medicine. He wrote that "rebound exercise" uses three powerful forces -- gravity, acceleration and deceleration -- not available in more conventional forms of cardiovascular exercise. Mr. West said it proves the body's lymphatic system gets a boost, as well.

Mr. West described it this way: At the top of the bounce, your body becomes weightless. At the bottom, you experience 1 1/2 times the force of gravity. Your body automatically strengthens itself to cope with the worst conditions that are presented to it. If you constantly expose your body to 1.5 Gs, it will strengthen itself to cope with the stress.

Weightlessness at the top of the bounce stimulates the lymphatic system into greater efficiency, Mr. West found. Like blood, lymph fluid circulates throughout the body. Part of the body's immune system, it's a protein-rich fluid that collects bacteria, viruses and waste products, which are eventually flushed from the body. Mr. Carter calls the lymphatic system "your body's internal vacuum cleaner" and repeats natural medicine claims that vigorous physical exercise increases lymph flow by 15 to 30 times.

At first, rebound exercise just meant jumping on a trampoline. Rebounding shoes expand the exercise options available. A popular brand is Kangoo Jumps -- fitness shoes with a boot-like ankle support attached to a rebounding platform.

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Fitness with a bounce: jump into the 'rebound exercise' boom



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